The Wire

The South Australian government today launched their Body Image campaign. Coinciding with International No Diet Day, the campaign calls for young women to promote positive body image messages on social media. Primarily, this is done through “innerselfies”. While we all know what selfies are, innerselfies ask people to take a photo of items that make up who they are, encouraging people to change the way women are valued. Today’s launch also featured videos made by young people that highlight the importance of positive body image messages.