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Photo by Mohamed Nohassi on Unsplash

Artificial Intelligence has woven its threads into every corner of industry, and the media world is no stranger to its transformative power.

As AI’s influence steadily grows, the media industry must evolve and adapt.

Dr Rob Nicholls, Associate Professor specialising in regulation and governance at the UNSW Business School, sheds light on the necessary changes for consumers, media outlets, and journalists to thrive in this shifting landscape.

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