Changing times: will fossil fuels, gambling and alcohol sponsorships go the way of tobacco?

Image: flickr: by Cas_ks CC BY-NC-ND 2.0 DEED

Two major public events in Australian capitals were underway at the weekend.

Adelaide hosted professional riders from around the world in its annual Tour Down Under bike race, while over the border, Perth’s annual Fringe World kicked off.

How do both events reveal two sides of a changing landscape for corporate sponsorship in Australia’s sport and arts scenes?

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Thursday, January 25 2024
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Featured in storyEmeritus Professor David Rowe – socio-cultural researcher and commentator at Western Sydney UniversityDr. Amanda Spry – lecturer and researcher in brands and marketing at RMIT in MelbourneDr. Ashley Morgan – senior lecturer at Edith Cowan University's School of Business and Law

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